Helping businesses build brand awareness and web solutions using web technologies and internet marketing.

Search Engine Marketing

Let me plan your search engine strategy and help drive customers to your website. Studies indicate over 70% of new visits come from search engines; they are the single most important source of targeted visitors to your website.  Search engine marketing focuses on improving the position your website has on search engines like Google, Yahoo, MSN and Ask and the amount of traffic you receive from search engines.

Search engine marketing focuses on two aspects of search engine results; (1) improving natural listings and (2) placement of paid listings.  Natural listings are search results displayed in the left area of a search page like Google and are achieved by search engine optimization, while the placement of paid listings such as pay per click or paid marketing are displayed on the right.  Both of these are important for your business.

The goal is to use search engine optimization to deliver the bulk of traffic to your website.  This will be a large part of your long term search engine marketing strategy but when it comes to building a business online pay per click and paid marketing provide the best option for target marketing and increasing sales.

How can I help your business using search engine marketing?
I will work with you to select the correct keywords, create the right ads and increase traffic to your site while staying within your budget. Below is a search engine marketing blueprint to delivering traffic to your site.

Search engine marketing blueprint

  1. Proper keyword research to determine the correct keywords.
  2. Search engine optimization
  3. Implement a steady growth link building strategy.
  4. Increasing visitor traffic using Google AdWords.
  5. Monitor website analytics and improve on metrics that are working.

Contact me today on how to get started driving traffic to your website with search engine marketing.

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